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Digital technology is changing the face of direct mail marketing. It's making printing faster, easier to produce, and much more flexible, transforming it from a mass medium into a mass-customized one. One-to-One marketing or Variable Data Printing, the blending of digital printing technology with electronic customer databases, allows you to create personalized promotions that not only call each member of your audience by name, but also reflect their personal characteristics, lifestyles, or tastes. VDP provides a powerful new tool to win the attention of your audience, one person at a time, and frequently, capture higher sales too. Click Here for 3 easy steps to get started. Share &/or Comment Γû║ |
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